{"id":615,"date":"2016-12-06T14:25:49","date_gmt":"2016-12-06T16:25:49","guid":{"rendered":"http:\/\/www.renanviegas.com.br\/blog\/?p=615"},"modified":"2016-12-06T14:26:16","modified_gmt":"2016-12-06T16:26:16","slug":"localiza-hertz-big-player","status":"publish","type":"post","link":"https:\/\/www.renanviegas.com.br\/?p=615","title":{"rendered":"Localiza + Hertz = Big Player"},"content":{"rendered":"<p>O mercado de loca\u00e7\u00f5es de ve\u00edculos ganha um novo Big Player com a aquisi\u00e7\u00e3o da Hertz pela Localiza. A Localiza j\u00e1 detinha o t\u00edtulo de maior market share, seguida pela rec\u00e9m adquirida Hertz. Com isso 48% do mercado ficam em poder da Localiza a partir de agora.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" src=\"http:\/\/www.renanviegas.com.br\/blog\/wp-content\/uploads\/2016\/12\/unidas_mapa_frota-brasileira1.gif\" alt=\"Distribui\u00e7\u00e3o das locadoras no territ\u00f3rio Brasileiro\" width=\"250\" height=\"250\" class=\"aligncenter size-full wp-image-616\" \/><\/p>\n<p>Movida, Unidas e outros players de menor porte provavelmente ter\u00e3o maior dificuldade de crescimento com a consolida\u00e7\u00e3o de mercado. Apesar disso, a tend\u00eancia de um crescimento na base de clientes, com a diminui\u00e7\u00e3o de compra de ve\u00edculos tende a equilibrar os n\u00fameros futuros e abrir espa\u00e7o para expans\u00e3o de todas as empresas.<\/p>\n<p>As a\u00e7\u00f5es da empresa responderam bem ao movimento.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" src=\"http:\/\/www.renanviegas.com.br\/blog\/wp-content\/uploads\/2016\/12\/LOCALIZA.png\" alt=\"localiza\" width=\"636\" height=\"461\" class=\"aligncenter size-full wp-image-619\" srcset=\"https:\/\/www.renanviegas.com.br\/wp-content\/uploads\/2016\/12\/LOCALIZA.png 636w, https:\/\/www.renanviegas.com.br\/wp-content\/uploads\/2016\/12\/LOCALIZA-300x217.png 300w\" sizes=\"auto, (max-width: 636px) 100vw, 636px\" \/><\/p>\n","protected":false},"excerpt":{"rendered":"<p>O mercado de loca\u00e7\u00f5es de ve\u00edculos ganha um novo Big Player com a aquisi\u00e7\u00e3o da Hertz pela Localiza. A Localiza j\u00e1 detinha o t\u00edtulo de maior market share, seguida pela rec\u00e9m adquirida Hertz. Com isso 48% do mercado ficam em poder da Localiza a partir de agora. Movida, Unidas e outros players de menor porte [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":617,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[88],"tags":[479,478,477,289,85,324,480],"class_list":["post-615","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-negocios","tag-compras","tag-hertz","tag-localiza","tag-market-share","tag-mercado","tag-negocios","tag-veiculos"],"aioseo_notices":[],"aioseo_head":"\n\t\t<!-- All in One SEO 4.9.10 - aioseo.com -->\n\t<meta name=\"description\" content=\"O mercado de loca\u00e7\u00f5es de ve\u00edculos ganha um novo Big Player com a aquisi\u00e7\u00e3o da Hertz pela Localiza. Saiba mais.\" \/>\n\t<meta name=\"robots\" content=\"max-image-preview:large\" \/>\n\t<meta name=\"author\" content=\"Renan Viegas\"\/>\n\t<meta name=\"keywords\" content=\"neg\u00f3cios,localiza,hertz,compras,mercado,market share,ve\u00edculos\" \/>\n\t<link rel=\"canonical\" href=\"https:\/\/www.renanviegas.com.br\/?p=615\" \/>\n\t<meta name=\"generator\" content=\"All in One SEO (AIOSEO) 4.9.10\" \/>\n\t\t<meta property=\"og:locale\" content=\"pt_BR\" \/>\n\t\t<meta property=\"og:site_name\" content=\"Renan Viegas | Neg\u00f3cios, Tecnologia e Gadgets\" \/>\n\t\t<meta property=\"og:type\" content=\"article\" \/>\n\t\t<meta property=\"og:title\" content=\"Localiza + Hertz = Big Player - Renan Viegas\" \/>\n\t\t<meta property=\"og:description\" content=\"O mercado de loca\u00e7\u00f5es de ve\u00edculos ganha um novo Big Player com a aquisi\u00e7\u00e3o da Hertz pela Localiza. 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